MicroStrategy Adds $4.6 Billion in Bitcoin, Expanding Holdings to Over 331,200 BTC

MicroStrategy, the software development company led by Michael Saylor, has once again doubled down on its aggressive Bitcoin acquisition strategy. In its latest disclosure, the company revealed it had purchased an additional 51,780 BTC for a total of $4.6 billion, bringing its total Bitcoin holdings to over 331,200 BTC.

The acquisition was made at an average price of $88,627 per Bitcoin, just under 5% below Bitcoin’s all-time high of $93,477. With this latest purchase on November 18, MicroStrategy has now spent approximately $16.5 billion on Bitcoin since first adopting its purchasing strategy in 2020. The company currently holds more than $13 billion in unrealized profits from its Bitcoin holdings.

MicroStrategy’s Continued Bitcoin Bet

Michael Saylor, who first introduced the company’s Bitcoin strategy after the global pandemic in 2020, has solidified MicroStrategy as the largest corporate holder of Bitcoin, surpassing other private entities and even nations like the United States in terms of BTC reserves. Since launching its Bitcoin strategy, the company has become one of the most high-profile proponents of Bitcoin as a store of value, using it as a hedge against inflation and a key component of its corporate balance sheet.

24-hour BTC price chart – Nov. 18

Saylor’s bold strategy has continued to evolve, with the company announcing plans to raise $42 billion over the next three years to further expand its Bitcoin holdings. This ambitious goal will be funded through a combination of loans, debt issuances, and equity sales, potentially creating an ongoing cycle of Bitcoin purchases.

Growing Corporate Bitcoin Adoption

MicroStrategy’s Bitcoin roadmap has inspired other firms to follow suit, adding Bitcoin to their balance sheets and portfolios. For example, in May, Semler Scientific revealed its strategy for a Bitcoin Treasury, and in November, Thumzup Media Corp joined the growing list of companies adopting Bitcoin. Artificial intelligence startup Genius Group made its first Bitcoin purchase just last week, while Tokyo-based Metaplanet recently announced plans to increase its Bitcoin holdings beyond 1,000 BTC.

With MicroStrategy leading the way, the trend of corporate Bitcoin adoption continues to gain traction. As more companies and institutions look to Bitcoin as a strategic asset, the cryptocurrency’s role as a store of value is becoming increasingly entrenched in the corporate world.

For MicroStrategy, the Bitcoin strategy shows no signs of slowing down, as the company continues to aggressively build its position in the cryptocurrency market. With Saylor at the helm, the company has firmly staked its claim as one of the most prominent corporate advocates of Bitcoin.

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