Inversion Launches Avalanche L1 Blockchain to Boost Business Adoption

Inversion Capital, headed by angel investor Santiago Roel Santos, has launched a custom Layer 1 blockchain on Avalanche, designed to drive the integration of blockchain into business operations. The blockchain will serve as a tool for Inversion’s private equity strategy—buying traditional businesses and incorporating blockchain technology to enhance their operations. This approach is similar to private equity firms like KKR, but with a focus on “crypto engineering” rather than traditional financial engineering.

Instead of relying on traditional methods of convincing businesses to adopt blockchain, Inversion plans to directly acquire companies and seamlessly integrate blockchain technology into their operations. This will help to reduce costs, improve margins, and offer innovative services such as stablecoin payments for essential services like mobile and banking.

Avalanche was chosen for its flexibility, which allows Inversion to customize features like transaction permissions and privacy settings. Moreover, Avalanche’s compatibility with Ethereum-based applications facilitates easier developer integration and system adaptation. With its recent upgrade, Avalanche has also simplified the process of launching custom Layer 1 blockchains, making it a fitting platform for Inversion’s vision.

By embedding blockchain into traditional business models, Inversion hopes to show that blockchain technology can go beyond speculation and become a powerful tool for transforming business operations, positioning crypto as a critical infrastructure rather than merely an investment vehicle.